CASE
STUDY

Before:

After:

K
Traffic/mo reached
+ M
Total Volume
$ M
Grossed at launch
+ K
Sales at Launch

Sidus Heroes (SIDUS) is the first Web3 gaming metaverse. NFT holders compete for rewards in space-themed, MMO strategy games. Long after the launch hype, this P2E project continues to attract users and trading volume.

CHALLENGE

The Sidus team has developed an ambitious strategy game and extensive economy. One that, although full of opportunities, can be overwhelming for newcomers. The team reached out to me to help them gain awareness during the game Alpha:

PROCESS

The process was simple. Sidus Heroes was already what players wanted it to be; they just didn’t know it yet. The team needed someone who understood the tech behind it and simplified the message: easy to learn, hard to master.

And for different formats we did just that:

The team later repurposed long-form P2E articles for social media, which also helped other video creators to review and promote the game. 

Example Post

P2E Tokens Explained: The New Crypto Dream?

Example Post

The Internet of Internet: What Is Metaverse?

RESULTS

After the brand awareness campaign the game was ready to release the next month. The ticket for entering the game and its rewards was the NFT Heroes Collection, which grossed over $1M from 2,000 sales.

Long term, Sidus Heroes continued to consistently generate sales (bringing new players) and sell out after a total volume of ~$7M—mostly from collectors buying the rarest heroes.

Not only did it withstand the test of time but expanded to not just a building game but a launchpad and collection of games: the Sidus Metaverse.

K
Traffic/mo reached
+ M
Total Volume
$ M
Grossed at launch
+ K
Sales at Launch

Find out if Max is the right copywriter for you

max crypto review web (1)

A++ writer! Max delivered high quality, well researched and well written articles that required almost no adjustment from draft to publish. Max has extensive knowledge of the crypto blockchain space, and along with an amazing attitude and drive for excellence, he's one of the best content creators we've ever engaged. Highly recommended!

Dave

Co-founder & COO, LiquidLoans
max crypto review web (1)

"Great work! Max designed a detailed, well-thought out system for our crypto Investor Psychology test. Flexible, responsive, accommodating. Thank you very much!"

Kelvin

Managing Director, Zipmex
max crypto review web (1)

"Max is an awesome content writer. I'm happy with the results and would highly recommend Max. This is coming from someone who has worked with tons of writers. The content was great, he went above and beyond. I hope to work with Max again. Thank you!"

John

VP of Revenue Marketing, SocketLabs
max crypto review web (1)

"We hired Max for the Effinity content campaign, which In the end helped us win the Polkadot parachain auctions. He has everything you'd look for in a Specialist writer: creativity, attention to detail, and blockchain expertise."

Ilija

CGO, Enjin.io
max crypto review web (1)

"Max is a very skilled person that you will not want to miss working with. You'll be impressed when his work exceeds your expectations, often ahead of deadlines. If cloning technology were possible right now, we would not hesitate to use it on Max."

Urban

Trader & Author, Blue Affinity
max crypto review web (1)

"Max has become my go-to marketer since we first launched the website. He's An all-round crypto expert that did both sales copy and landing page Design. Just like that, sales started rolling in."

Tom

Trading Coach, CryptoSignalen

Ready to elevate your website's message?